You can catch Ed Sheeran everywhere this month—on stage, in your playlists and now, even in your local Westfield. To celebrate the Aussie leg of this all-new Loop Tour, the Grammy-winning legend has dropped news of exclusive pop-up stores hitting Sydney, Brisbane and Melbourne—and they’re every Sheerios’ dream come true.
Each store will showcase a curated selection of Ed’s music on vinyl, signature Loop Tour Merch and some seriously cool one-off designs created just for these pop-ups. Basically, if you’ve ever wanted to wear your Ed Sheeran fandom on your sleeve (literally), this is your chance.
But wait, there’s more: the first 100 visitors through the doors each day will score a limited-edition poster—unique to that day and location. This means that if you queue up early enough, you could walk away with a collectable print you won’t find anywhere else in the world. Hardcore fans, consider this your call to set the alarm and line up (before your legs don’t work like they used to before).
You’ll also find one-of-a-kind designs from artists Cole Poska, Jeremy Dean and Brodie Kaman (who also worked on Lady Gaga’s Mayhem), plus dedicates photo ops so you can flex your Sheeran loyalty to the ‘gram before the concert even begins.
Where To Find The Ed Sheeran Pop-Up Stores
- Sydney (February 10 to February 15): Westfield Sydney (Pitt Street Mall), Shop 1004, Level 1, from 9:30am.
- Brisbane (February 17 to February 22): Westfield Chermside, Level 1, Unit F35, near Woolworths, from 9am.
- Melbourne (February 23 to March 1): 69-371 Lonsdale Street, Melbourne CBD, from 10 am.
And if that’s not enough Ed for the month, the red-haired hitmaker’s Loop Tour will be turning stadiums into sing-along central across the country, starting in Perth and wrapping up in Melbourne. Attend the concerts for a mix of fresh tracks, top-notch production and of course, all the Billboard tracks that guarantee a night you’ll lose your voice.
Australian Tour Dates
Sydney
- Friday, February 13 — Accor Stadium
- Saturday, February 14 — Accor Stadium
- Sunday, February 15 — Accor Stadium (extra show!)
Brisbane
- Friday, February 20 — Suncorp Stadium
- Saturday, February 21 — Suncorp Stadium
- Sunday, February 22 — Suncorp Stadium (extra show!)
Melbourne
- Thursday, February 26 — Marvel Stadium
- Friday, February 27 — Marvel Stadium
- Saturday, February 28 — Marvel Stadium (extra show!)
Between the merch drops and sold-out shows, this month belongs to the man with the loop pedal.